Arella has officially launched in Harrods Pharmacy, marking the brand’s first move into physical retail.
After building strong momentum online through retailers including Holland & Barrett and Debenhams, this step brings Arella into a new environment where customers can experience the brand in person.
A New Step For The Brand
Harrods Pharmacy in London offers a more personalised, expert-led setting, combining retail with clinical guidance and tailored wellbeing support.
For Arella, this reflects a natural progression — moving into a space where customers can take a more considered approach to their routine, supported by advice rather than guesswork.
Founder Laura Capewell said: “Harrods Pharmacy is a genuinely special place for Arella to debut in physical retail. It’s somewhere customers receive expert, personalised guidance, which is exactly the kind of environment we want our products to be discovered in.”
Bringing Arella into Store
The launch includes Arella’s two core products: Arella Collagen and Arella Pause.
Arella Collagen is a liquid vegan collagen supplement formulated with VeCollal®, designed to support skin elasticity, hair and nail strength, joint and bone health, alongside gut and immune function.
Arella Pause has been developed as a single-serve liquid menopause supplement, supporting hormone balance, energy, and mood with a blend of plant-based ingredients and essential vitamins.
Both products carry the MTick, recognised as the world’s first symbol for menopause-friendly products.
Building On Continued Growth
This launch builds on a period of steady growth for Arella, with the brand expanding through online retail, practitioner partnerships, and international distribution.
Moving into a physical space like Harrods Pharmacy allows customers to engage with the brand in a different way, bringing together product, guidance, and experience in one place.
Harrods Buyer Victoria Dookeran said: “We are delighted to launch Arella Collagen and Arella Pause in Harrods Pharmacy. Arella’s vegan, science-led formulations and focus on supporting women’s wellbeing across key life stages make it a strong addition to the pharmacy.”
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A Moment That Marks What’s Next
For Arella, this launch represents a clear milestone in how the brand is growing and showing up.
“We are incredibly grateful to our community, clinical partners and retail collaborators who have supported Arella’s growth,” Laura added. “To now see the brand available within Harrods Pharmacy is a real pinch-me moment.”
As the brand continues to expand, this move into physical retail signals a new chapter, bringing Arella into more spaces while staying grounded in the same approach that has shaped its growth so far.
See also: Arella partners with Latest in Beauty for Blemishes & Congestion Kit
